Are you ready to boost your Amazon account? You’d be glad to hear that more than 60% of Amazon's sales are from third-party sellers. Yes, that’s people like you. Amazon loves the sales you bring to the platform!

As more and more new sellers start selling on Amazon, you need a well-put marketing strategy to boost sales and make a profit.

We've compiled nine proven tips for Amazon sellers to help you succeed. Read on to kickstart your Amazon listing business growth!

Some of these tips for selling on Amazon may seem obvious to you, but don't get complacent! The ecosystem is permanently evolving, and you need to stay on top of your game to keep ahead of the competition.

1. Optimize Your Amazon Listing

2. Adapt Your Pricing

3. Amp up Your Product Photography Game

4. Target the Amazon Buy Box

5. Use Amazon FBA to Boost Your Sales

6. Boost Your Sales With Smart Advertising and Deals on Amazon

7. Excel in Customer Service

8. Engage Your Audience Effectively

9. Stay on Top of Your Inventory

Want to stand out on Amazon? Your product's spot in search results is key. Most customers start their search online, so you need to make your products easy to find.

Here's your strategy: Focus on selecting the right keywords. This is crucial for you to make your products visible and boost search rankings. Choose keywords that are in demand but are low competition, aligning with what your potential buyers are searching for.

Incorporate these optimal keywords into your product titles and descriptions. This approach will help elevate your products in Amazon's search results. Aim for the top - getting your products on the first or possibly the second search results page is your goal. Products buried on later pages often get lost in the mess, so a good rank is key.

But there's more to it than just SEO. You can further boost your product's visibility with Amazon's PPC advertising. This lets you target specific keywords, placing your products right where interested buyers are looking.

With various ad types at your disposal and a cost-effective pay-per-click model, it's perfect for getting started with advertising. Begin with smaller campaigns, learn from the results, and gradually scale up.

Learning PPC can take time and money, so be careful not to throw cash it too early - you are placing bets on your ads. This is a skill that takes time. Get advice on this and consider outsourcing to a trusted pro.

Do you work on an in-depth pricing strategy for your Amazon offers? It's crucial to research and understand your competition's pricing, especially when you're listing new products. But it's not just about the initial listing. You must regularly check and adjust your prices to ensure success in your long-term sales.

Never underestimate the importance of high-quality product photos. They seriously influence whether someone decides to buy. Putting time and effort into great photography can catch customers’ attention and make your brand look trustworthy.

Blurry or low-quality photos can push customers away and give them a bad impression of your brand. You want to get clear pictures from different angles, showing details and how the product is used. Good prices are important, but having a strong brand that looks good is just as key.

Try to take pictures against a plain white background to make your product pop. It should be easy for customers to imagine using or wearing what you're selling. You want them to picture your product in their life easily. Just keep in mind that you need to adhere to Amazon’s image guidelines.

If all of the above sounds like too much work, consider hiring a professional photographer specializing in e-commerce or product photography. They can make your photos even better, like offering 360-degree views so customers can see every part of what you're selling.

One of the key Amazon selling tips is to aim for the Buy Box. Sellers who get their products in this box often see a big increase in sales. But what is the Buy Box, and how can you get your products in it?

The Buy Box is a special section on the right side of an Amazon product listing. It's where customers can easily add products to their cart, choosing things like condition (new or used), shipping options, and quantity. Getting your product in this box can lead directly to more sales.

Amazon doesn't have a set way to get your products into the Buy Box. But there are strategies you can use to improve your chances:

By focusing on these areas, you're not just trying to get into the Buy Box. You're also building a strong, trustworthy brand on Amazon.

Use the Fulfillment by Amazon (FBA) service to make your selling easier. You keep your products in Amazon's warehouses, and they pack and ship your orders.

When you use FBA, your products show the Prime badge, which can build customer trust. This makes your products stand out compared to others that don't have Prime.

FBA might cost a bit more, but it's often worth it. It can increase your sales and give you more time to focus on growing your business, like improving your brand or finding new products.

Use the right sales tactics to increase your Amazon profits significantly. Here are some strategies you can use to drive more sales:

As an Amazon seller, you need to do more than just optimize and launch your listings. Your aim should be to provide top-notch customer service.

Your response to customer inquiries can make a big difference. It can be the reason they come back to you instead of going to a competitor. Aim to address their concerns thoroughly in every interaction, removing any obstacles that might prevent them from making a purchase.

When you need to handle negative feedback or complaints, your positive and professional approach can transform a challenging situation into a positive experience for the customer. This not only helps in retaining customers but also builds your brand’s image.

Want to know where your audience hangs out and how to connect with them? If you sell on Amazon, you have solid tools to talk to your customers. Amazon feedback tools are straightforward – they help you get and manage reviews.

Use these tools to cut through the noise and understand what your customers think. Send out emails to get their opinions, keep an eye on what they're saying, and use that info to improve your products.

It's not just about chasing good reviews; it's about real talk with your customers. This builds trust and keeps them coming back.

We know that navigating the Amazon marketplace can be challenging. Still, you can succeed if you equip yourself with proven tools and tactics.

Remember these Amazon seller tips and tricks, and keep an eye on Seller Candy's blog for more help and ideas to grow your Amazon business. If you need help navigating your Amazon seller journey, don’t hesitate to contact us.